Native american indian fashion has changed with each passing era. The Indian fashion industry is rising by leaps and bounds, and every month one witnesses some new trend or the other. India’s economical growth also had a major impact on fashion trends. The increasing purchasing power of the middle class has brought fashion within reach of the commoner. Changing work standards have also increased the scope of fashion in the area as there is a striking requirement of comfortable clothing during long working hours. LuLaRoe
Indian Items down the line
To understand how Indian fashion has changed over the years, allow us to go again to the last hundred years. In the 50s and 60s, the fashion situation in the country, though not colorless, was interesting, stylish and pretty elegant. Designers, models and style structure labels were relatively unknown. Back then, the value of an outfit was judged by the standard of its fabric and not by who made it.
In the 60s, girls preferred wearing tight kurtas, high coiffures and churidars. Coated polyester fabric was in vogue during those times. The 70s observed bold colors and bell bottom pants adoring one’s wardrobe. Bell bottoms jeans were popularized by the leading actors of the generation like Amitabh Bachchan and Rajesh Khanna. Simply by the end of seventies, the disco culture also started affecting Indian fashion.
The opening of the first fashion store Charmant in Mumbai in the first 80s marked the start of a new time stylish. The Indian inhabitants started identifying themselves with designers like Calvin Klein. More designer store options gave Indians a vast variety of choice.
Inside the 90s, one experienced the evolution of models and fashion designers who developed new designs every other day. Garments became more affordable and Native american indian fashion started out to pass on its wings globally. With leading females like Sushmita Sen and Aishwarya Reflet winning international beauty tournaments, Indian fashion was geared up for a huge jump.
Because the last few years, international fashion brands have started tapping the large potential of the Native american indian fashion market. Companies like Nike and Reebok make a mark through their retail store chains in departmental stores. Shows such as Lakme India Vogue Week and Wills Way of life India Fashion Week have provided a great system to new designers to showcase their talent. In these two events, leading Indian fashion designers such as Manish Malhotra, Ritu Beri, Rohit Khosla and others charm the audience using their designs and present those to new trends in fashion for the future season.
The west also influenced the evolution of fashion in India. Today, a teenager and an elderly can both be viewed wearing a pair of denims. Designers returning after obtaining fashion degrees from abroad have brought a global perspective to the country’s fashion circle. They will have also helped to introduce Indian fashion to the west. Indian artist labels are increasingly becoming popular amonst the global audience. At this rate of growth, the Native american fashion market will be a force to think with, on par with the fashion world in Paris if not more.